Magento - Open Source Cart

After first discovering Magento a few weeks ago, I was really looking forward to spending some time exploring this shopping cart. When I finally had enough time to really look into the cart, I was excited by what I saw. Very clean layouts and a nice user interface, I couldn’t wait to get down and dirty.

Magento PABP PCI-DSS Compliant?

While searching for PCI-DSS shopping carts, I ran across Magento eCommerce shopping cart. What really got my attention was open source. I love open source software. And an open source shopping cart with PCI-DSS compliance – I nearly fainted. But alas, Magento is NOT PCI-DSS compliant. But I read a thread at their forum that Magento was pursuing PCI-DSS compliance testing. Maybe they would be compliant in the future – I hope. But at this time, the lack of PCI-DSS compliance is a major obstacle Magento needs to overcome to big a big player in the ecommerce shopping cart future.

Installing Magento

Magento’s documentation could use some work. Installation instructions do not come with the download and the directions for installing Magento on their website are not accurate or complete. It took me a while to get Magento to install. I had to download a patch that was several months old, which I felt should have been included in the install. But maybe they’re busy with PCI-DSS compliance testing, so I gave them some slack. You’re going to have to wade through the forum to get complete directions for installing and that is a bit of a pain. I have to CHMOD a lot of files and folders to get the cart to install and then I had to do more CHMOD to get the administrator backend to function, a problem that many others seemed to have from reading the forum. Many of the CHMODs were not in the install directions and had to be discovered by searching the forums for people who had similar problems with installing Magento. Overall, the install is fairly easy, but if you’re not comfortable with creating SQL databases and changing file permissions, get someone to install it for you.

Search Engine Optimization

Magento is ready to go for SEO. The cart makes SEO as simple as any cart I’ve used and that’s a major plus. You have complete control over the product URLs and that’s amazing. And it’s not an file edit, you can change the URL in Magento’s administrator access panels. One of my current favorite shopping carts, which costs over $1295 has nothing on Magento’s SEO abilities. Dare I say, Magento has ‘the best’ SEO capability of any shopping cart I have ever used. Yes, I dare say it. With Magento, SEO is both easy and powerful. Magento has the easiest and most powerful SEO control in the administrator panel of any shopping cart I have ever used. And remember, this is ‘out of the box’ no customization needed. Brilliant SEO Magento.

Features and Style

Well, I have to say, it sure looks like Magento did a great job on designing a default storefront. Of course, it’s basic, but it’s not ugly and that’s a major step up from any open source shopping cart I’ve used. Magento gets extra credit and a gold star for default buttons and colors that are stylish, easy to read and made finding the next step to purchase easy. I was really impressed, they spent some time building a piece of software that was appealing to the customer and they did a fantastic job. On the backend, the administrator side, the layout and design are fairly intuitive and thanks to JS, you have everything at your finger tips… so to speak. The template system is promoted by Magento as being easy to use, but I haven’t tested it yet as most shopping carts are customizable as long as you understand the system.

Adding Attributes and Options in Magento

I couldn’t seem to figure out how to add attributes, and three days after starting this review of Magento, I still don’t know how to add products and attributes. It’s really bery confusing and I even watched the demo videos. Yes, Magento has instructional videos! To be fair, I haven’t had a lot of time to play with the cart, but after several hours, I can’t get products to have size and color options – grrrrr!!!  Maybe once I figure it out, I will feel differently.

Magento – Give Us Security !

One of the biggest reasons I’ve stopped playing with Magento is what I consider a SERIOUS SECURITY FLAW! I tried processing a few test orders, just to see how it went and I noticed, in the admin back end, you don’t have the customer’s IP available. I’ve never used a shopping cart that did not include the IP of the customer. I won’t process an order with a bad IP. Getting orders to a address in the US and find out the IP is from Ghana… Why Magento does not include the customer’s IP baffles me. I think it would be fairly easy to add IP to the orders and read in the forum that adding the IP was being looked into, but the thread was a year old and obviously, the issue hadn’t been addressed.

Magento – More to Come

I’m not finished with my review for Magento, but I have to figure out how to add attributes before I can continue with a complete review.  So far, Magento looks really good, but fails miserably is some areas. However, despite the IP problem and the attribute issue with Magento, I can’t wait to explore this shopping cart more. The wealth of features and abilities may make the shortcomings worth the hurdles.

Magento Shopping Cart Review Part 2 Coming Very Soon!

In this series, I will try and broach some of the pros and cons of various shopping cart and various ecommerce solutions. We will begin with ZenCart.

Zen Cart is a really nice online shopping cart. Out of the box, it works. It’s basic, but it does work. There’s a beauty to its simplicity, thus Zen. Out of the box, you get basic image handling, easy to use and create templates and built in credit card processing gateways. You also have the ability to add a lot of features that would cost thousands extra for most pay shopping carts, but with Zen Cart, most every extension and contribution that add functionality to your cart are free. $0 is a very attractive price for a piece of such powerful software, but there’s a cost. ZenCart management is not for the faint of heart. ZenCart requires a fairly high level of knowledge to really have a good shopping cart.

ZenCart – The Good

One of the best things about Zen Cart is it’s free. Yep, free. Not only is it free, it’s also open source, which means, given enough knowledge, you can make the cart do anything you want it to do. Well, anything within reason or the ability of your programmer. And it’s not just the cart that is free, the source is also free for Zen Cart. Shopping carts source code can cost thousands of dollars, but Zen Cart is free. And when you really need to change a function of the site, the source is, well, the best source. Updates and upgrades are also free and that’s a big plus in the world of ecommerce.

Designing a shopping cart with ZenCart is fairly simple, if you can design a website. Zen Cart uses a great template system. It’s very easy to use and it makes updating the software a lot easier. I really like the hierarchical taxonomic structure of the template system. It takes a little getting used to and it’s not a WYSIWYG system, you still need to code, but it’s one of the easier template systems I’ve used. And let us not forget, ZenCart is free.

Zen Cart – The Not So Good

Product management with ZenCart is both a godsend and a nightmare. The godsend is keeping track of products that are published vs non-published items. Price adjusting and category management. Any system is going to take some time to learn, but Zen Cart provided a wealth of information about your products, all on one page and all easy to update and edit. In some aspects, it’s the best product management layout I’ve used. However, adding variants (size, color, etc..) to a product is archaic. ZenCart’s cousin, OSCommerce, has an add-in that addresses this issue, but not in Zen Cart. ZenCart 3 is scheduled to address this issue, but the schedule itself is 2 years old. There are a few contributions and add-ons that try and address this issue, but the method for adding variants to products falls far short of user friendly and is downright hostile at times.

ZenCart – The Ugly

The downside – you need a real programmer. And every upgrade is going to require some rather extensive work to keep the look, feel and functionality of your site. All the little bells and whistles are going to cost you in programmer fees or extensive amounts of your time. Your cart is going to need a lot of add-on, contributions and graphics to have a nice looking and highly functional site. Images handling is fairly poor, but there are add-ons to make image handling as good as most any other website, but again, you’ll need someone who knows PHP and SQL to get it functional and be able to update your site in the future.

Search engine optimization is going to take a lot of work with Zen Cart. The shopping cart isn’t exactly what you would call search engine friendly out of the box, but that can be fixed with an add-on. So there’s more money to the programmer.

ZenCart – What it all means

Depending on what you’re selling, Zen Cart may be the best solution for your shopping cart. It can handle an infinite amounts of products, but if you have a lot of variants (size, color, etc.), you’ll probably be happier with an easier to use administrator interface for stock and attributes than the one used by Zen Cart. If you’re selling products without variants ZenCart may be a great solution for your web site’s shopping cart.

coming up next… ASPDotNetStoreFront